Maqam Al Oud sells natural oud oils, wood, incense, musk and saffron in Egypt. The store had to carry a luxury fragrance brand in Arabic, handle a wide catalogue of categories, and make first-time buyers trust natural oud online.
A dark, warm storefront led by full-bleed product photography and large Arabic display type.
Navigation organised by what customers actually shop for: natural oud, musk, roses, saffron, sandalwood, wood, mabthooth and ma’moul, incense burners and prayer beads.
Articles section for fragrance education, wishlist, account and live chat built into the theme.
The store runs Arabic-first in Egyptian pounds, with the full category tree, content hub and customer tools on one Shopify theme.
